Monthly Archives: June 2011

Barbie discovers Greenpeace don’t “play responsibly”

When executives get together to identify and prioritise their organization’s issues, it is very easy to forget that OTHER PEOPLE may decide what’s important for you. Last week saw a good example when Greenpeace targeted toymaker Mattel as part of … Continue reading

Posted in Issue Management | Tagged , , , , | Leave a comment

Social media creates new stakeholder expectations

An issue is sometimes said to arise from a gap between the actions of an organisation and the expectations of its stakeholders. But the emerging popularity of social media is having a major impact on issue management, especially on an organisation’s stakeholder relationships … Continue reading

Posted in Issue Management | Tagged , , , , | Leave a comment