Monthly Archives: October 2014

Why don’t organisations take steps to prevent crises?

Why is it that organisations which understand how a crisis can cause intense damage to reputation and value, don’t take proper steps to prevent crises from happening in the first place? This is one of the most perplexing questions in … Continue reading

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5 reasons to stop saying “mistakes were made”

Issuing a “non-apology” during an issue or crisis can sometimes be even more damaging to reputation and recovery than no apology at all. Everyone has their pet-hate weasel words people use to avoid a genuine apology, and a current favourite seems to be … Continue reading

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