Category Archives: Reputation risk

Where the buck stops. Lessons from the Westpac crisis.

Looking back over 2019 there is an increasing expectation that CEOs should personally take the blame for a corporate crisis and resign. But the Westpac money-laundering crisis last month showed a distinct reluctance to accept that the buck stops in the … Continue reading

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Separating social media outrage from real issues

The Internet lit up recently when a supposedly outraged mother posted a foul-mouthed rant arguing that childless millennials should be banned from Disneyworld. Why you may ask? Because, she said, long queues of adults without children delayed her little darling waiting … Continue reading

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Is CEO behaviour your reputation weak link?

Two weeks ago the Board of McDonald’s had the embarrassing task of sacking their CEO for a consensual but inappropriate relationship with a female employee. The Board said Steve Easterbrook had “demonstrated poor judgement” and the former CEO himself told … Continue reading

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Has Alan Jones finally stirred the corporate conscience?

Should corporations try to position themselves on the side of the Angels? We know from research that the public don’t trust big business or CEOs. So does it make any difference when companies step in and take a moral stance … Continue reading

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How ‘Introduced Crises’ threaten brand reputation

It’s a fact that about three quarters of all organisational crisis are not sudden unexpected events but follow red flag warnings which could have, and should have, been identified in advance. But there is an emerging class of events I … Continue reading

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The ugly side of public relations damages all of us

The ugly side of public relations and issue management has been brutally on display recently – and the result is renewed damage to the reputation of what we do. Earlier this month, an investigative report in The Guardian exposed a … Continue reading

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Is changing name an effective crisis strategy?

A single photograph has triggered a flurry of discussion about the value of changing name to respond to a crisis. The recent picture was of a new aircraft in Ryanair livery with the designation showing as Boeing 737 8200 instead of … Continue reading

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