Tag Archives: food safety

Lessons from a food recall health crisis

Sometimes the company at the center of a crisis follows the conventional textbook response, yet external forces drive the situation completely out of control. Two years ago this month, Australia was gripped by a food contamination panic which triggered political … Continue reading

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Cover up claims distort product safety issue

Every issue manager knows that perception IS reality. But that seems to have been a hard-learned lesson for New Zealand dairy giant Fonterra. When minute traces of an agricultural chemical were found in its milk powder the company stressed that … Continue reading

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Managing issues when you face angry mums

Any manufacturer changing a popular product should plan for complaints from some customers.¬† But even a company with an issue-rich history like Nestl√© appeared to underestimate the strength and rancour of opposition from angry mothers in Australia. The issue began … Continue reading

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