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Monthly Archives: August 2019
The ugly side of public relations damages all of us
The ugly side of public relations and issue management has been brutally on display recently – and the result is renewed damage to the reputation of what we do. Earlier this month, an investigative report in The Guardian exposed a … Continue reading
Posted in Issue Management, Reputation risk
Tagged astroturf, Bell Pottinger, Epstein, Fake news, PR ethics, Toxic clients
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Is changing name an effective crisis strategy?
A single photograph has triggered a flurry of discussion about the value of changing name to respond to a crisis. The recent picture was of a new aircraft in Ryanair livery with the designation showing as Boeing 737 8200 instead of … Continue reading
Posted in Crisis management, Reputation risk
Tagged air-crash, Boeing, identity, Malaysian Airline, name change, Toyota
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